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Product Manager Vegetable Seeds
India
6 - 18 (in years)
₹ - ₹
Job level - Senior Management
One of the fastest growing seed companies with Pan India operations
About Job
Product Manager who will be focusing on Hot Pepper, Okra and Gourds (some of the largest crops in portfolio. In most of the prominent vegetable crop segments, The client company is one of the among the top 5 market leaders and this strategic marketing professional will work towards ensuring that with right product strategy, placement, pricing and promotion, they will attain No 1 position in the targeted markets, while meeting the set revenue targets.
Job Description
Must Haves for the role: Overall, 6 to 10 years of experience in agri input sector with must have experience in:
- Sales of agri inputs in team lead/territory/regional level role
- Few years of experience in sales/marketing/product development of Vegetable seeds, esp Hot pepper, Okra OR Gourds
- Should have managed strategic marketing roles like Product Management/ Portfolio Management/ Crop Management at corporate in any of the agri inputs
Job Description:
- Budgeting for Product promotion/ Marketing communication material of various allocated crops as per market need.
- Manage the product range within each respective geographical location: collaboration with the sales and developments in terms of market positioning and new product launches.
- Coordinate research and development activities of new varieties in collaboration with research, supply chain, logistics, development and sales department as well as internal and external distribution channels.
- Provide support to the local sales and development teams, in particular during new product launches the necessary technical expertise to enable them to sell the product.
- Sales data analysis collected from various sources and prepare standard reports like sales forecast, sales tracking, market analysis etc.
- Product management- Define and execute everything related to the strategy and implementation for brand positioning in the market.
- Responsible for reviewing product data to ensure that the field force is kept upto date on new developments regarding the companies or competitors’ products.
- Define, develop and implement strategies and tactics to achieve sales volume and profitability expected, careful positioning and brand equity.
- Researching and evaluating new product opportunities, demand for potential products and customer needs and insights.
- Market intelligence- be the expert on your buyers, how they buy and their buying criteria, be the expert on your competition and it marketing strategies
- Sales training need analysis, content development and its execution.
- Market development activities
Other Criterias:
- Team handling
- Good analytical skills
- Understanding of Seed business
- Ready to relocate and travel extensively.
Job Location:- Central India
Salary;- Best In Industry
Job Details
- Industry
- Food, Agribusiness & Allied
- Segment
- Seeds & Agri Biotech
- Job Level
- Senior Management
- Salary
- Experience
- 6 - 18 (in years)
- State
- Country
- India
- Reporting To
- Company Name
- One of the fastest growing seed companies with Pan India operations
- Company Size